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After the successful completion of our redesign of The Believer Magazine website, which was nominated for a 2019 Webby Award, we were thrilled to continue to explore and experiment with the BMI site itself. Translating their new identity into the digital space was an exercise in playful presentation, and allowed for many opportunities for micro-animations and colorful interactions, from neon-glowing hover states on hyperlinks to high-fidelity photography of the Institute’s Fellows and visiting artists.

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Mercado Little Spain is the newest venture from renowned chef, entrepreneur, and philanthropist José Andrés, and his first ever in CMYK’s hometown of New York City. Andrés has restaurants all across the globe and is well-known for his charitable work throughout Latin America, Africa, and the United States, so we made sure to provide him with our warmest of welcomes—that is, a beautifully designed website, of course!

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As the #1 brand of tomatoes in Italy, you know Mutti has to be good! With an unrivaled range of products and a strong commitment to the land and people that make those products possible, Mutti has become an uncontested market leader in Europe and Asia over the course of their 150 year history. Now, they’re looking to expand that dominance into North America with a marketing push that includes entirely new collateral, content, and a CMYK-designed website.

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From their investments and endowments toward promoting creativity and free expression to their efforts to promote gender, racial, and ethnic equality, Ford has been on the forefront of the important issues that have defined social dialogue in American life, and CMYK is proud to be a trusted partner to their organization.Working alongside Ford’s top-notch events team in support of the launch of their New Gospel of Wealth initiative, CMYK was tasked with creating an engaging and exciting visual identity for the program that included developing a color palette, choosing typefaces, and designing logos and wordmarks.

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The Believer is a literary magazine and five-time National Magazine Award finalist celebrating over ten years of continuous publication. Their exceptional content, contributors, and illustrations have made it one of the most well-known and highly-lauded publications in the literary community. As one of the magazine’s founding editors wrote in the first issue, the purpose of The Believer is to encourage readers and writers to “reach beyond their usual notions of what is accessible or possible,” and we took this message to heart in designing a new website for them that would capture their playful, passionate eccentricity.

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